Pili logoSign in

Your kids wardrobe on autopilot.

We predict what they'll need, match it to their style, size, and your budget, and bring it straight to checkout - so it's never one more thing on your to-do list.

Start your profile

We’re opening gradually. You’ll hear from us when we have an edit that fits your child.

Max’s edit, composed around polished navy stripes.Sophia’s edit, with cherries and soft wildflowers.Fit guidance and an honest path to the retailer.

Max’s edit, composed around polished navy stripes.

Child in styled clothing

You have better things to do

Thirty tabs at 9pm for one sweater in the right size, right price, right style — and the mental tally of what's outgrown, what's missing, what's next.

Managing your child's wardrobe is about to get a lot simpler

Fit recommendation in the Pili app: we recommend Zara size 4

One recorded size, mapped onto every brand's own ladder — including the ones that run small.

We learn their size — even when every brand runs different.

Every piece we carry, checked
in her sizeher styleyour budgetin stock

A handful of pieces survive the filter. Those are the ones you see.

We read the whole catalogue so you don't scroll through one page of it.

The Pili bag, grouped by brand with a total across carts

Nothing is bought here — each brand's cart opens with the sizes already in it, and you pay them directly.

The edit lands in one bag — grouped by brand, each with its own checkout.

We meet you where you are.

From Zara to Bobo Choses — we shop everywhere and pick what's actually right for your lifestyle

Child styled in Smallable
Smallable logo
Child styled in Mini Rodini
Mini Rodini logo
Child styled in The New Society
The New Society logo
Child styled in Veja
Veja logo
Child styled in Bonpoint
Bonpoint logo
Child styled in Bobo Choses
Bobo Choses logo
Child styled in Minnow
Minnow logo
Scroll

Pili membership

Your children's wardrobes, handled.

$20/ month

Prefer to pay yearly? $179 / year.

Billing begins only when your first edit is ready.
Cancel monthly membership any time.

Start your profile

What's included

  1. Every edit is reviewed by a stylist before it reaches you.
  2. Boutique labels you won't find at the mall, alongside the ones you already trust.
  3. We map every brand to your child's real size, so you're not guessing whether a label runs big or small.
  4. Tell us what they already have, and we'll plan around it.
  5. An occasions calendar, so they're dressed for the moments that matter — without you thinking about it.
  6. One membership for the whole family.
  7. Price transparency — you pay the brand's retail price, and we don't earn more when you spend more.
How does sizing work across different brands?

You give us your child's current sizes once. We map those measurements to each brand's own size ladder, account for how the label runs, and recommend the size we believe will fit now with sensible room to grow.

Am I expected to buy everything?

No. An edit is a considered shortlist, not a box or an order. Save what you like, pass on what you don't, and buy only the pieces that feel right.

Where do the clothes come from?

Every item comes directly from the brand or retailer shown. Pili doesn't hold stock, ship orders or mark up the clothes — you pay each retailer's listed price at their own checkout.

What if something doesn't fit?

Returns and exchanges are handled by the retailer you bought from, under that retailer's policy. We keep learning from your feedback so the next size recommendation is better.

Can I cancel my membership?

Yes. Monthly membership can be cancelled any time. Annual membership is paid up front and continues until the end of the year you've paid for.

Do siblings cost extra?

No. One Pili membership covers every child in your family.

Sandra Makarem, founder of Pili

Fifteen years in fashion. Founder of The Collective Child.

Kids' wardrobes are one of those things that never actually settle — sizes change, brands run differently, seasons shift before you've caught up. I've been building around this problem for years, starting with The Collective Child. Pili is the version that goes further: not a box that arrives, but a wardrobe that thinks ahead so you don't have to.

Sandra Makarem

Founder

The Collective Child in the press

ForbesGlossyTodayBabylist
Start your profile
Start your profile